May 9th, 2016

Join the Discussion this June: Digital Marketing Risks

Marketers in the 21st century are on the cutting edge of consumer technology, utilizing a multitude of communication channels to reach target customers. In an effort to stay on top of the latest trends, they sometimes take risks, consciously or unconsciously, that can end up being quite costly.

Join us for a panel discussion providing marketing, media, and legal perspectives on the risks taken in digital marketing. The session will cover how to mitigate those risks to ensure you limit potential threats to your business. With an interactive presentation and real-life examples, we will cover a host of topics, from protecting the content you create, guidelines for using content created by others, and best practices when engaging your customers.

“But Everyone Else Does It!” The Risks We Take in Digital Marketing
June 1, 2016
8:30am to 9:30am
Renaissance Allentown
12 N 7th Street, Allentown, PA 18101
Light breakfast will be served.

This event is offered free of charge.

Featured Panelists:

The content found in this resource is for informational reference use only and is not considered legal advice. Laws at all levels of government change frequently and the information found here may be or become outdated. It is recommended to consult your attorney for the most up-to-date information regarding current laws and legal matters.